NewCity Town Hall
The floor is always open.
NewCity Labs unveils Nomad
This week NewCity Labs is unveiling its first major product, called the NOMAD Mobile Guides app. We'll be at the Association of Partners for Public Lands conference in San Diego showing it off. APPL is an organization for the national parks and the cooperating associations that support them.
We teamed up with the Great Smoky Mountains National Park to create NOMAD, but we're developing it as a platform that any travel publisher or destination can use to create…
How branding can change the core experience of a college
Ted Long, president of Elizabethtown College, and Tim Westerbeck, principal of Lipman Hearne, presented a case study on the rebranding of Elizabethtown College at the AMA Symposium for Higher Education this week. President Long's leadership, Lipman Hearne's insight, and the College's courage led them to a transformation that has impacted not only how Elizabethtown thinks and talks about itself, but the experience they deliver. I was excited to see this example of experience design in action.
Helpful Photoshop Layer Organization
How to use a simple system for Photoshop layer structure to allow one to quickly find an item buried in the layers. This will not only increase the speed of your design, but allows others to access and edit in your absence.
Travel: Attracting Gen-Xers with kids (like me)
One of the themes at the VA1 Tourism Conference last month was the fact that Gen-Xers with young children are rapidly overtaking baby boomers as the biggest demographic in vacation travel. Speakers had much to share about what these parents (like me) are looking for in a great vacation.
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Recent Comments:
From: How to delete backups from Time Machine
Thanks for the tip. Saved me a lot of frustration. Good job. … - John
From: New City wrap up: Jared Spool – Journey to the Center of Design
I think that Jared was also taking a poke at the traditional methodologies of HCI. Things like formal heuristic evaluations, cognitive walkthroughs, etc. They have been what usability experts have used in the past to evaluate … - JD
