Development
Even as interactive development plays a bigger and bigger role in the life of a brand, many agencies still keep their creative and interactive departments separate. Here, we consider them to be one and the same.
It’s a great feeling to have writers, designers and developers dreaming up ideas together. Sure, we have our disagreements from time to time, but working them out as they arise makes us all better at what we do. And that makes the work better, both creatively and functionally.
Here, our developers share their knowledge. (They’re pretty cool like that.) But it’s not really sharing if you don’t join in the conversation, so dive in. They LOOOOVE talking about this stuff.
NewCity Suggests:
Roanoke College Makes the Best of the Higher Ed Mobile Site List
One of our favorite clients, Roanoke College, was featured on the .eduGuru’s “Best of the Mobile Higher Ed Web” list.
We created the mobile site as a Christmas gift for Roanoke College- a Marketing Department can only eat their way through so many Harry & David towers. What sparked the idea for a mobile site? With the increasing demand for…
NewCity is excited to introduce Nomad’s GSMA mobile apps
Nomad Mobile Guides™, a spin-off company of NewCity, is excited to introduce quality, interactive mobile guides for iPhone and iTouch users with the new successful release of the Great Smoky Mountains applications, developed in cooperation with the Great Smoky Mountains Association and National Park Service.
Two different applications are available for visitors to enjoy.
Tools of the Trade - Development

"Every craftsman starts his or her journey with a basic set of good-quality tools. A woodworker might need rules, gauges, a couple of saws, some good planes, fine chisels, drills and braces, mallets, and clamps. These tools will be lovingly chosen, will be built to last, will perform specific jobs with little overlap with other tools, and, perhaps most importantly, will feel right in the budding woodworker's hands ... the tools become conduits from the craftsman's brain to the finished…
Why ExpressionEngine?
ExpressionEngine is our non-enterprise Content Management System (CMS) of choice. It’s made by the good folks over at EllisLab. For the majority of our clients, ExpressionEngine meets all of their needs and our needs as well. However, some of our clients ask “Why ExpressionEngine?”, so here are some of the reasons that I find it awesome to work with.
In The Clouds
Why Virtualization?
The last several years have seen a move towards the buzzword compliant world of cloud computing. Cloud computing is a somewhat nebulous term that has been used to describe all kinds of web-based services, from mail to storage to hosting.
At NewCity, one of the ways we're leveraging the cloud is by using the services of…
So what is NewCity Labs?
Our bread and butter are following through on ideas; making "What if we could...?" into something real. We do it for our clients every day. Most good ideas happen through bad ideas or the need to make our lives a little easier. NewCity Labs is about seeing good ideas come to light and learning through exploration. Everyone has ideas, they come to us usually when we aren't trying to have them – in the shower, in line at Starbucks, pumping gas. What we seldom do is push them to the next step…
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