Social

Social media. No two words have ever joined forces to create as much confusion as these two have.

Every week, you get invites from co-workers, family members and old friends (who may or may not have actually been your friend back in the day) to join a new network. So how do you make sense of it all?

Easy. Start your reading here and then continue the conversation with us.

We'll help you figure out your objectives, then define and execute the strategies to make them happen. Plus, we'll measure our progress as we go.

So, for now, we invite you to read on. Oh, and uh, join in the conversation, of course.

NewCity Suggests:

[ March 4, 2010 ]

Search Optimization and Marketing

Search Engine Optimization (SEO) is an essential part of the development and marketing of a website. There are six main areas of SEO to focus on in order to have a successful campaign. 

  1. Keywords
  2. Organic Optimization
  3. Pay-Per-Click (PPC) Marketing
  4. Link Building
  5. Marketing Optimization
  6. Analytics and Reporting

Below are some recommendations for each area that NewCity uses to drive Search Engine Marketing.

[ October 9, 2009 ]

A new way to experience NewCity: our free Get a Taste Workshops

NewCity introduces Get a Taste workshops on brand experience and social media. Knowing where to start can often be the hardest part of creating a positive brand experience. It's also a daunting task when it comes to navigating the waters of communicating your brand through social media. We created our free workshops to help new and existing clients get to know us and grow comfortable with the work ahead.

 

[ September 23, 2009 ]

Takeaways from David’s EdUI Presentation on Twitter

Takeaway tweets from David's "Beyond Blah Blah" workshop at EdUI on September 21, 2009.

Susan Evanssusantevans on my way to uva's newcomb hall and "beyond blah blah" - perhaps a great content for the web revival @edui #edui


Susan Evanssusantevans David Poteet (NewCity) Blah blah content does not engage my imagination or my emotion - ordinary words can change someone's…

[ September 18, 2009 ]

A NewCity Designer, now Designer / Photographer

Sara Andrew Photography

One of Sara's photos from the West Virginia State Fair

Sara Andrew, a Senior Designer at NewCity, was selected as the Event Photographer at the annual Friesian Horse Inspection in Tennessee this week. Good photography is not an easy thing to achieve, but Sara's ability to capture the subject as well as the emotion of the moment is gaining a lot of attention around here. When you combine Sara's design eye with her photography skills, you have something pretty special. Read on.....

 

[ June 15, 2009 ]

People are people

NameTags by Richard Moross / Flickr Creative Commons

NameTags by Richard Moross / Flickr Creative Commons

I help our clients develop social media and communication strategies here at NewCity. I try to get out of the office pretty often, meet people and talk to other conversation-oriented types about what's working for them and what's not. I like to get out and meet people that we might like to…

[ May 26, 2009 ]

12 Things I Learned at the Creative Unconference

The agenda wall

The agenda wall

Brian, Dave and I drove to New York May 7-8 for the Creative Unconference. I'm now permanently ruined for traditional conference formats. I filled several pages of notes and I thought I'd share some tidbits I took away from the event.

 

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