Show Me The Degree!
Why degree programs are the most important pages on your site after the home page
How RFP Timelines Can Sabotage Your Redesign
The RFP process for website design projects is fraught with problems. It’ll never be perfect, but we can make it better.
Data Isn’t Objective: Dealing With Shady Data in Web Analytics
We like to pretend data has no biases and should be the incontestable arbiter of our disputes. But we need to be careful. Data is subjective. And it’s subjective because we’re subjective.
The Need for Speed
One of the best ways to lose your users is to provide a slow website experience. Studies have shown that milliseconds of time can make the difference between retaining your users and losing them to someone else. Google is using site speed as part of their ranking algorithm. There’s no better time to work on speeding your site up.
What Is Good Design Feedback?
Design feedback can be elusive and it falls on the designer to help their client learn to speak design” and get the kind of response that is actionable.”
Not Everyone Thinks Like You
A good writer creates content that speaks to all users, no matter what their personality
Tips for Getting Good Testimonials for Your University Website
It’s tough getting compelling, quality testimonials that really tell the story of your school.
Illustrator Tip: Duplicate a shape along a circle
This is one of those little workflows that can be a complete pain on the rare occasion that you need it. So I’m making this as much as a reminder for myself and our design team as it is a tutorial. Making a shape mathematically duplicate itself along a circle sounds like something illustrator would […]
