Measurement & Growth
Sustainable success in digital comes from a rhythm of regular measurement, testing, and improvement. Digital leaders look for insight into user behavior, then focus their efforts on what will help everyone win together.

- October 17, 2024 4:56 am·
Our Favorite Takeaways From HEW’24

- June 10, 2024 8:37 am·
Empowering Higher Ed with First Party Data: Infographic

- April 9, 2024 4:00 pm·
No Shady Data: Implementing GA4 For Quality Insights in Higher Ed

- October 4, 2023 4:13 pm·
NewCity’s Seven Pillars of Higher Ed Digital Strategy

- May 25, 2022 3:05 pm·
Why and How to Add Heat Mapping to Your Analytics Toolkit

- February 20, 2019 12:00 am·
Get More from Your Analytics: Applying an Ecommerce Model to Higher Ed, Part IV

- January 25, 2019 12:00 am·
Get More from Your Analytics: Applying an Ecommerce Model to Higher Ed, Part III

- December 6, 2018 12:00 am·
Get More from Your Analytics: Applying an Ecommerce Model to Higher Ed, Part II

- November 1, 2018 12:00 am·
Get More from Your Analytics: Applying an Ecommerce Model to Higher Ed, Part I

- November 2, 2016 12:00 am·
Google Tag Manager 101: The Basics

- February 17, 2014 12:00 am·